One approach is to put the content into a library and wait for students to come along. But you are only as good as you last access - so unless you have a promotional program to build loyalty, then volumes may disappoint you. That applies equally in in-house corporate eLearning progams as much as commercial eLearning portals.
Another approach is to tie the eLearning to something else. That could be a dedicated website of reference learning. Or it could be more eLearning ! But for me the optimal strategy is to follow the eLearning with a test (hopefully randomized) - and possibly even precede the learning with different one. That can serve multiple objectives :-
- the student gets to see whether their knowledge has progressed, and
- the manager gets to measure the worth of the program
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